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Behr Unveils Nature Inspired Neutral for 2027

By Mia Caldwell 3 min read
Behr Unveils Nature Inspired Neutral for 2027 - nature inspired
Behr Unveils Nature Inspired Neutral for 2027

Behr has selected Grounded as their 2027 Color of the Year, described as a “mossy olive with earthy undertones.” This slightly desaturated, dark, and warm green is inspired by nature and reflects current design trends.

Introduction to Grounded

According to the report, Grounded is a versatile and moody neutral that can be used in various spaces, including interior and exterior areas of the home.

Kayla Kratz, Behr’s Sr. Director of Color and Design Strategy, said that choosing Grounded was a balancing act to find the right shade of green, and it’s a natural progression from their 2026 Color of the Year, Hidden Gem.

Kratz noted that Grounded is a complex neutral rooted in nature, making it a great option for those looking for a “living neutral” that’s both interesting and versatile.

The creation of Grounded was a deliberate process, as Behr typically chooses an existing color from their catalog as the Color of the Year. However, for 2027, Kratz said it felt more natural to create a new color, which coincides with the tenth anniversary of the brand’s Color of the Year selection.

Using Grounded in Your Home

Behr showcased Grounded on various surfaces, including exterior siding, living room walls, kitchen cabinetry, and window trim, demonstrating its versatility and potential uses.

The color is well-suited for relaxing spaces such as bedrooms or bathrooms, but may not be ideal for every situation, like a child’s room or home office, where it could have the opposite effect of boosting productivity.

Additionally, Grounded might not be the best choice for rooms with poor natural lighting, as it could make small rooms or spaces feel more closed off.

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However, when paired with wood tones, Grounded provides an enticing contrast, and its versatility shines alongside dark, medium, light, or even orange and red woods.

The combination of Grounded with wood tones can add depth and warmth to a room, creating a cozy and inviting atmosphere. For example, pairing Grounded with cherry maple can create a beautiful and unique visual effect.

Current Design Trends

According to Kratz, the desire to connect with nature, both indoors and out, is reflected in Behr’s 2027 palette, which features comforting nature-inspired neutrals, warm browns, purples, and reds, as well as splashes of additional greens and blues.

The palette’s inclusion of Grounded serves as a nice upgrade to the millennial sage trend, offering a safe and welcoming choice that’s not too sterile or unwelcome.

While Grounded may not be a new or experimental choice, it could be a good alternative to neutrals or more ubiquitous earth tones, providing a quiet, comfortable, and welcoming atmosphere.

As the report notes, Grounded is a color that’s inspired by nature and reflects current design trends, making it a great option for those looking to connect with the natural world in their home design.

The 2027 palette also includes other nature-inspired colors, such as Hayloft and Coastal Beige, which can be used in combination with Grounded to create a cohesive and calming design scheme.

Furthermore, the inclusion of warm browns, purples, and reds in the palette adds a sense of depth and richness, allowing homeowners to create a unique and personalized space that reflects their individual style.

Mia Caldwell

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